Marketing
New Year, New Members: A Smarter Way to Build Gym Lead Generation
Discover how early planning helps gyms boost January leads, improve visibility and create predictable growth in 2026.
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How Fit Is Your Gym, Really? Take the Quiz & Get Your Score!
Marketing
01 November 2025
7 min read
by Toni Rennie
Turn key dates into powerful gym marketing campaigns that actually convert. Discover how to plan, promote, and measure seasonal campaigns that drive leads, boost engagement, and build a stronger fitness community all year round.
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Growth
27 October 2025
6 min read
by Tayler Maich
Celebrate your members! Success stories and social proof help gyms attract new faces and keep loyal ones happy.
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Management
20 October 2025
5 min read
by Tayler Maich
It’s not just about what members pay, but how they pay. Discover how flexible, seamless payment experiences can boost retention in your gym.
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Marketing
13 October 2025
8 min read
by Toni Rennie
Turn the festive season into a growth opportunity for your gym with creative promotions, community events, and flexible options that turn holidays into member magnets.
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Growth
06 October 2025
8 min read
by Toni Rennie
Maximise your gym revenue this Black Friday with proven gym promotions and tech tools for easy campaign management.
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Management
29 September 2025
5 min read
by Tayler Maich
Wanting to lower costs and grow your gym? From staffing to gym equipment, explore practical cost-saving strategies to improve efficiency and cash flow.
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Events
23 September 2025
3 min read
by Tayler Maich
Discover the highlights from our panel at AusFitness Industry 2025, where leaders explored how tech is transforming gym operations, growth, and retention.
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Retention
22 September 2025
7 min read
by Tayler Maich
Reward gym members with loyalty programs that build engagement and long-term commitment in the Australian fitness space.
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Management
15 September 2025
5 min read
by Tayler Maich
Working with separate software and billing partners? If any of these challenges are familiar it could be time for change.
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Management
08 September 2025
12 min read
by Tayler Maich
Improve profitability. Protect your business. Charge what you deserve. Find out how to raise prices with minimal attrition.
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Events
05 September 2025
4 min read
by Tayler Maich
AI’s impact on fitness, retention strategies, sales insights and the power of community. Key takeaways from Filex Business Summit 2025.
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Tech
01 September 2025
6 min read
by Xplor
Discover how gym automation boosts productivity, saves time, and creates space for a better member experience.
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