Growth
From Trial to Lifetime Member: How to Convert Casual Visitors into Loyal Clients
First impressions count! Learn how to turn a trial visit into a long-term gym membership with proven conversion strategies.
Read more
Xplor Gym Blog
New clubs
Gym pricing strategy: a guide to membership pricing
Find out how to work out what to charge for memberships and the options to offer. Plus, get tips for increasing prices.
Read more
Growth
How to increase gym membership sales
Boost your gym membership sales with our quick, actionable tips. Learn how to attract and retain members, refine your marketing, and leverage your local community.
Read more
Management
Create a winning gym business plan
Do you have an up-to-date business plan? Find out why you need one and how to create one that’s genuinely helpful.
Read more
Events
Filex 2024 Wrap-Up: Insights, Inspiration, and Industry Connections
If you missed out on the Filex Business Summit this year, don’t worry—we’ve put together a comprehensive wrap-up to ensure you’re up to speed on the key takeaways that can help drive your gym’s success.
Read more
Management
Is AI your new gym business partner?
Find out how gyms can now achieve higher efficiency, boost member engagement using AI tools PLUS your free ChatGPT prompts for gyms.
Read more
New clubs
How to find the best location for a new gym
Choosing a location for your gym is an important decision. How do you make sure you are selecting the best possible location? What things do you need to consider? Let’s find out!
Read more
Growth
Checklist: build a successful gym business
What does it take to build a successful gym business? This success checklist will help your business thrive.
Read more
Growth
23 types of people at the gym to win & retain
Learn how to attract, engage, and retain different types of gymgoers – even the reluctant ones.
Read more
Events
Ignite Fitness Business and Women’s Health Summit Event Guide
The Ignite Fitness Business and Women’s Health Summit is an unmissable event for fitness professionals eager to expand their knowledge and network with industry leaders. Join us on 2-3 August 2024 at Crown Plaza Melbourne for an inspiring and transformative experience.
Read more
Marketing
15 business boosting gym social media post ideas
Take your social media presence to the next level with these post ideas that your followers will love!
Read more
Management
How to hire gym staff – finding, hiring, and retaining the best people
Your staff – your team – are key to the success of your business. This guide will help you attract and hire top talent.
Read more
Management
Time to go 24/7? 24-hour gym access made easy
More gyms across Australia are switching to 24/7 access. Learn more about this trend and see what you need to consider to make 24-hour opening a success.
Read more