Retention
The importance of member retention for gyms
Never underestimate the importance of member retention for your gyms and fitness clubs. Discover how to boost engagement, reduce churn, and increase profitability.
Read more
Xplor Gym Blog
Marketing
How to create a fitness newsletter your gym members will love
Build brand credibility and loyalty with a newsletter that’s always packed with relevant, valuable content.
Read more
Management
Gym automation: How does your business measure up?
Transform how you manage your business. Get set and see how you measure up with 7 gym automation ideas to fuel growth.
Read more
Engagement
Keep your gym members motivated beyond January
7 ways to keep your members motivated all-year round. Boost retention rates by building healthy visit habits.
Read more
Marketing
Complete guide to gym email marketing (+ 16 templates)
Gym email marketing is a cost-effective, controllable way to build trust, reach, and retain prospects and members. This article has ….
Read more
Engagement
5 simple ways technology can upgrade gym member experience
The new year is a crucial time for gyms – one that sees an influx of new members. And all ….
Read more
Growth
24 fitness trends for 2024
From wellbeing to 24/7 opening, get a rundown of the top fitness industry trends you need to know about.
Read more
Engagement
Time to rethink & rebrand the gym induction?
Inductions are an important part of your new member journey. How effective are inductions? Do members actually want one?
Read more
Engagement
31 Gym challenges to engage members
Gym challenges are a simple and surprisingly effective way to motivate members. Here’s everything you need to know about running ….
Read more
Management
Gym contracts: Fit for today?
Gym contracts have been a hot topic of discussion as the fitness industry has grown and matured. In this article, ….
Read more
Retention
5 reasons why members quit the gym & how to cut cancels
‘Why do my members quit the gym?’ This is a common question for gym owners and operators. And the answer ….
Read more
Marketing
Gym advertising: Inspiration and advice to get you started
Everything you need to know about making gym advertising a part of your marketing strategy. With 10 of the most ….
Read more
New clubs
Commercial gym equipment – everything your club needs
What you choose to kit your gym out with – your commercial gym equipment – matters. Choose the right types ….
Read more