Management
24 insights for 24, and what to expect in 25
The fitness industry is evolving fast—stay ahead with 24 insights from 2024 shared by Xplor Gym’s General Manager, Michelle Furniss, at the Beyond Activ APAC Festival.
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Xplor Gym Blog
Retention
Gym member loyalty matters more than satisfaction – here’s why…
It’s easy to assume that if you’re measuring satisfaction, you’re also measuring gym member loyalty. Yet, satisfied members are not ….
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Growth
Create a gym member referral programme to turn members into advocates
Make the most of (and give back to) satisfied members, by running a gym member referral programme to attract new ….
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Engagement
Keep your members keen: 4 easy ways to make them stick
If you want your gym business to become even more successful in 2024, it’s vital that you keep your members ….
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Growth
Create a gym membership offer to win members
If you want to capitalise on the seasonal health and fitness kick that engulfs the population in January, the end of ….
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Management
How to build a highly effective team in your gym
Your team can make or break the success of your gym business. You rely on their support, so your team ….
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Management
How to use your gym membership data to set relevant goals
The secret to a successful 2023 for your gym business – just like any other year – is having a ….
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Management
The top 5 fitness business KPIs you need to track
If you want to succeed in 2024, you need to know what that success looks like. Success is individual, so ….
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Engagement
Beyond the sweat: extra activities your gym members want to see
Your members want to do much more than work out at the gym. While working up a sweat and getting ….
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Growth
Gym business growth: become more than a gym
When does a gym become more than a gym? If you want your gym business to grow, you focus on ….
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Growth
7 best practices to price & position your memberships effectively
Pricing and positioning your memberships effectively is the key to a healthy member base and a successful gym business. There ….
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Management
Prioritising payments: what do your members want?
Price has always been an important factor for gyms when attracting new members – and retaining existing ones. In our ….
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Marketing
Target your marketing to net more gym members
If you want to grow your gym business, as important as it is to attract new members, you can’t just ….
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