Xplor Gym Blog

Growth

06 April 2026

7 min read

Which New Gym Services Actually Add Value?

by Bobby O'Connell

Not all gym services add value. Learn how to choose offerings that truly support members and long-term growth.

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Marketing

13 January 2025

4 min read

Target your marketing to net more gym members

by Xplor

Learn how targeted marketing can grow your gym by keeping current members engaged while drawing in new ones.

Marketing

06 January 2025

6 min read

Boost Your Gym’s Growth with Digital Marketing

by Xplor

Pump up your gym’s online presence with digital marketing. Find out how to promote your gym 24/7 (even when you’re sleeping!).

Management

30 December 2024

9 min read

Gym membership price matters: what’s the average cost of a gym membership?

by Tayler Maich

Understand average membership prices, how much big chains charge, and how to price membership packages.

Growth

23 December 2024

31 min read

33 gym marketing ideas for 2025

by Xplor

Stand out from the crowd, attract new members, and keep members coming back with the right marketing mix. Get inspired.

Management

16 December 2024

18 min read

24 insights for 24, and what to expect in 25

by Tayler Maich

The fitness industry is evolving fast—stay ahead with 24 insights from 2024 shared by Xplor Gym’s General Manager, Michelle Furniss, at the Beyond Activ APAC Festival.

Management

13 December 2024

5 min read

Keeping Your Gym’s Data Safe: Why Security Matters

by Xplor

Protecting your gym’s data isn’t just about avoiding breaches; it’s about building trust and ensuring your gym operates smoothly and securely.

Management

10 December 2024

14 min read

15 winning fitness business ideas for 2025

by Tayler Maich

People love new! So, breathe new life into your club with 15 fitness business ideas that you need to know about.

Growth

03 December 2024

10 min read

How to grow your gym business: 13 ideas

by Xplor

Is it time to expand and scale your fitness business? Get 13 ideas to help your gym business grow.

Fitness model performing weight lifting exercise at gym

Growth

26 November 2024

10 min read

Going beyond subscriptions to diversify & grow revenue

by Xplor

What alternative access options should you offer? How do you build demand for these and steady revenue? Find out!

Marketing

18 November 2024

6 min read

Essential Marketing for Gym Owners

by Xplor

Find out how to master your marketing to grow your gym, nurture your members and get top results (with minimal spending!).

Engagement

12 November 2024

5 min read

How to Boost Member Engagement and Improve Retention at Your Gym

by Xplor

Member engagement is the key to lasting loyalty. Discover proven strategies to enhance engagement, boost retention, and create a thriving, connected gym community.

Management

05 November 2024

6 min read

The Top 5 Reports Every Gym Should Be Running

by Xplor

The top five reports every gym owner should be running, with tips on how often to review them and how they can drive your gym’s success.

Xplor Gym Blog

Which New Gym Services Actually Add Value?

Target your marketing to net more gym members

Boost Your Gym’s Growth with Digital Marketing

Gym membership price matters: what’s the average cost of a gym membership?

33 gym marketing ideas for 2025

24 insights for 24, and what to expect in 25

Keeping Your Gym’s Data Safe: Why Security Matters

15 winning fitness business ideas for 2025

How to grow your gym business: 13 ideas

Going beyond subscriptions to diversify & grow revenue

Essential Marketing for Gym Owners

How to Boost Member Engagement and Improve Retention at Your Gym

The Top 5 Reports Every Gym Should Be Running

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