Engagement
Personalised Customer Experience: Create Memorable Moments for Gym Members
Create meaningful gym experiences with personalisation! Discover how tailored interactions can boost loyalty, retention & growth.
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Tayler Maich
Commercial Director
Tayler is the Commercial Director for the ANZ Gym team, where she’s focused on driving growth through innovative software and building strong, lasting partnerships with our customers.
With over 19 years of experience in the health and fitness industry, Tayler is passionate about using software to help businesses succeed and thrive. Her deep knowledge of the industry and commitment to supporting clients make her a true asset to the team and her customers.
When she’s not working, Tayler loves staying active with Reformer Pilates, hiking, and stand-up paddle boarding. She also enjoys spending time with her furry friends as a dedicated dog-sitter.
Articles by Tayler Maich
Engagement
Member Communication: Strategies to Engage and Retain Members
Strong communication is the key to a thriving gym community. Learn how to engage members, boost retention, and build lasting connections with smart strategies and the right tools.
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Marketing
Gym branding: The secret to a powerful fitness business
Get branding right and you’ll create strong member experiences powering growth and inspiring loyalty.
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Management
Gym membership price matters: what’s the average cost of a gym membership?
Understand average membership prices, how much big chains charge, and how to price membership packages.
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Management
24 insights for 24, and what to expect in 25
The fitness industry is evolving fast—stay ahead with 24 insights from 2024 shared by Xplor Gym’s General Manager, Michelle Furniss, at the Beyond Activ APAC Festival.
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Management
15 winning fitness business ideas for 2025
People love new! So, breathe new life into your club with 15 fitness business ideas that you need to know about.
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Growth
13 fitness event ideas to boost business in 2025
Attract new members and motivate your current ones with a fitness event. Get 13 event ideas to kickstart 2025.
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Events
Beyond Activ APAC Festival 2024 Event Guide
Get ready for Beyond Activ APAC from 2nd to 4th December 2024 at the Sofitel Wentworth in Sydney! We have your event guide to get you there!
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New clubs
Opening a Gym: How to Start Strong and Make Your Mark
Thinking about opening a gym? Learn how to start a gym successfully with our step-by-step guide. From finding the perfect location to creating an unforgettable member experience, discover key strategies to build a thriving gym business.
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New clubs
Gym pricing strategy: a guide to membership pricing
Find out how to work out what to charge for memberships and the options to offer. Plus, get tips for increasing prices.
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Management
Create a winning gym business plan
Do you have an up-to-date business plan? Find out why you need one and how to create one that’s genuinely helpful.
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Events
Filex 2024 Wrap-Up: Insights, Inspiration, and Industry Connections
If you missed out on the Filex Business Summit this year, don’t worry—we’ve put together a comprehensive wrap-up to ensure you’re up to speed on the key takeaways that can help drive your gym’s success.
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